Kanye West and Soik

Today's first song is by an artist who knows how to take his music to the top of the charts. Not only is he incredible at rapping, but his absolute creativity in song production is simply genius. Of all the arrogant artists out there, this guy is one of the minuscule proportion of artists who has music to support his personality. Kanye West is one of the greatest artists to come since the inception of hip hop. He is a man who lives, breathes, and is rap and hip hop. This song is still so fresh and is a genre of its own I think. Kanye West is one of the only artists to create rap music like this, and has been able to popularize it. This song is unlike most R&B and rap songs, especially due to the style of the song. This entire album by Kanye West is very cool and suaveD and is what I kind of think is like hip hop new wave. It is not common for rappers to rely on synths and keyboards this heavily in their music. But this song makes great use of old school drum effects and some sick pop synth work. What makes this song even more impressive is the fact that it sounds like a pretty light hearted song. But in actuality, there is a lot of darkness wrapped in the lyrics of this song. This song is all about the post-break up and the emotional turmoil that comes with that. Honestly, Kanye West is a man who knows how to be extremely clever with what he writes about, and does so in a way that really makes you think. A lot of his music does not revolve around sex, drugs, and alcohol, and I love the fact that he is more than that. This album and this song pioneered the way for rappers to start talking about emotional and vulnerable topics. He made it okay for rappers to be introspective and talk about intimate subjects, This is almost like what it would be like if emo turned to hip hop. Weird to think about, but it kind of makes sense. Despite how far removes this song is from the rest of the rap game, I think this is some of Kanye West's most brilliant work yet. I hope we get to hear some more of that innovation and "off the beaten path" kind of rap music. If there is a guy who can do it, it would by Kanye West. Today's instrumental song is produced by Soik. Now he is an independent artist and tends to make music outside the scope of recording companies. However, this song is what a more modern twist on rap would be. In a time when music seems to be dominated by electronic work and DJ's, we have some electro-rap beats today. It is actually pretty damn phenomenal and extremely catchy. There is so much pumped up energy with this song and it is just so infectious. This kind of beat falls more into a dubstep type of style, but it would work extremely well as a rap beat. I am really intrigued by what else Soik has put out there because this is pretty freaking sick! I hope you enjoy the music and please feel free to comment!